What is the project changing?
SB WELL promotes the South Baltic area as a wellbeing & wellness destination.
What was the challenge?
The South Baltic area has a great potential as destination for wellbeing & wellness tourism. The SME’s working in wellbeing & wellness have not yet been promoted collectively in the entire South Baltic area.
What is the project creating?
SB WELL is creating a promotional campaign for promoting the South Baltic area’s collective attractiveness as a wellbeing & wellness tourism destination.
SB WELL is creating:
- a roadmap for sustainable wellbeing tourism in the South Baltic region;
- a set of guidelines for wellbeing tourism in the South Baltic region;
- a cross-border interactive Wellbeing Atlas;
- pilot sites for wellbeing.
Project outputs
Postcards
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pdf 2 pages 2.09 MBpdf 2 pages 2.09 MB
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pdf 2 pages 2.11 MBpdf 2 pages 2.11 MB
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pdf 2 pages 2.00 MBpdf 2 pages 2.00 MB
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pdf 2 pages 2.08 MBpdf 2 pages 2.08 MB
Meditation cards
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pdf 2 pages 1.52 MBpdf 2 pages 1.52 MB
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pdf 2 pages 1.53 MBpdf 2 pages 1.53 MB
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pdf 2 pages 1.53 MBpdf 2 pages 1.53 MB
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pdf 2 pages 1.53 MBpdf 2 pages 1.53 MB
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pdf 2 pages 1.53 MBpdf 2 pages 1.53 MB
Leaflets
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pdf 2 pages 3.98 MBpdf 2 pages 3.98 MB
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pdf 2 pages 4.01 MBpdf 2 pages 4.01 MB
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pdf 2 pages 3.97 MBpdf 2 pages 3.97 MB
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pdf 2 pages 4.01 MBpdf 2 pages 4.01 MB
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pdf 2 pages 3.41 MBpdf 2 pages 3.41 MB
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pdf 2 pages 3.98 MBpdf 2 pages 3.98 MB
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pdf 246 pages 0.01 GBpdf 246 pages 0.01 GB
Project Website
Find the SB WELL Project Website here.
Full Project description
Wellbeing&wellness are fast growing trends in tourism. SB WELL aims at promoting SB coastline as attractive destination for wellbeing tourism among regional/international potential visitors. The project recognizes the opportunities & facilitates SMEs in offering products/services in wellbeing tourism and makes related information visible &accessible for target market.
SB WELL will deliver four main outputs, namely:
- Roadmap for developing, delivering, branding and promoting sustainable wellbeing tourism in the SB region;
- Set of guidelines/criteria for Wellbeing tourism in the SB region & good practices;
- Cross-border interactive Wellbeing Atlas;
- Pilot sites for wellbeing & promotion; symbolic centres of regional networks in wellbeing tourism.
SB WELL foresees some infrastructure works. In each region participating in the Project a Wellbeing place will be constructed. These places will be dedicated to silence and connected to the landscape and are a new type of places that will symbolize increased focus on sustainability and wellbeing for visitors & the host region in the tourism industry.
SB WELL will directly result in increased awareness among potential visitors on what SB region has to offer with regard to wellbeing/clear branding of the coastal region as a competitive actor on the global market. In turn this will lead to increased development as well as popularity of the SB’s natural & cultural heritage assets into tourism destinations.
